Morton’s is a family operated tavern located in Cedarburg, Wisconsin. They’re known for their extensive beer list, popular midwestern Friday Fish Fry, and Live Music Wednesdays in the fall.
Since May 2018 Earnest Communication has been managing their website and social media account, drawing most attention to their facebook page.
My goal with Morton’s WisconsInn has been to grow their brand strategically through social media. Within the first three months of taking over the account, we’ve already seen an exponential organic growth.
Take a look:
The high reach and engagement rate keeps customers interested and devoted to the family-like brand. Additionally events, such as their Live Music Wednesdays, are being seen through higher impression rates. By creating meaningful content for their target audience, loyal customers are returning and new customers are forming.